Menu diversification refers to the practice of expanding a restaurant's offerings to include a wider variety of dishes. This strategy aims to attract different customer preferences and dietary needs, such as vegetarian, vegan, or gluten-free options. By providing a broader selection, restaurants can appeal to a larger audience and increase customer satisfaction. Additionally, menu diversification can help businesses adapt to changing food trends and seasonal ingredients. By regularly updating their menu, restaurants can keep their offerings fresh and exciting, encouraging repeat visits. This approach not only enhances the dining experience but also supports overall business growth and profitability.