Kewpie is a brand of mayonnaise that originated in Japan in 1925. It is known for its unique flavor, which is creamier and slightly sweeter than traditional mayonnaise. Kewpie mayonnaise is made with egg yolks instead of whole eggs, giving it a rich texture. The product is often packaged in a distinctive squeeze bottle featuring a cute, cherubic mascot. The brand is named after the Kewpie doll, a popular character created by Rose O'Neill in the early 20th century. Kewpie mayonnaise has gained international popularity and is commonly used in various dishes, including salads, sandwiches, and sushi.