Juicy Fruit is a popular brand of chewing gum known for its sweet and fruity flavor. Launched in 1893, it has become a favorite among gum enthusiasts for its unique taste, which combines various fruit flavors like banana, pineapple, and mango. The gum is often recognized by its bright yellow packaging and distinctive aroma. The gum is produced by Wrigley, a subsidiary of Mars, Incorporated. Juicy Fruit is available in several varieties, including original and sugar-free options. It is commonly enjoyed as a refreshing treat and is often used to freshen breath or simply for the pleasure of chewing.