Jim Humble is an American entrepreneur and former gold prospector known for promoting the use of MMS (Miracle Mineral Solution) as a treatment for various health conditions. He claims that MMS can cure diseases such as malaria and cancer, although these assertions have been widely criticized and rejected by medical professionals and health organizations. Humble founded the Genesis II Church of Health and Healing, which he uses to promote his beliefs about alternative health treatments. His controversial views and the promotion of MMS have led to legal issues and warnings from health authorities, emphasizing the importance of evidence-based medicine.