J.I. Rodale was an American author and publisher, best known for founding the Rodale Press in 1930. He played a significant role in promoting the organic farming movement and was an early advocate for health and wellness through natural living. His work helped popularize the concept of organic gardening and sustainable agriculture. Rodale published several influential books and magazines, including Organic Gardening and Prevention. His commitment to health and the environment laid the groundwork for the modern organic movement, influencing countless individuals and organizations dedicated to sustainable practices and healthy lifestyles.