The International Public Relations Association (IPRA) is a global organization dedicated to promoting the practice of public relations. Founded in 1955, it aims to enhance the professional standards and ethics of public relations practitioners worldwide. IPRA provides resources, training, and networking opportunities for its members, fostering collaboration across different regions and cultures. IPRA also organizes events, such as the annual IPRA World Congress, where professionals can share insights and best practices. The association emphasizes the importance of ethical communication and aims to elevate the public relations profession on an international scale, benefiting both practitioners and the communities they serve.