Front desk operations refer to the activities and responsibilities managed by the front desk staff in establishments like hotels, offices, and medical facilities. This includes greeting guests or clients, checking them in or out, and handling inquiries. The front desk serves as the main point of contact, ensuring smooth communication between the establishment and its visitors. Additionally, front desk operations involve managing reservations, processing payments, and maintaining records. Staff must be organized and efficient, often using software systems to track bookings and customer information. Overall, effective front desk operations contribute to a positive experience for guests and clients, enhancing the reputation of the establishment.