Fashion Nova is a popular online clothing retailer known for its trendy and affordable apparel. Founded in 2006, the brand primarily targets young women and offers a wide range of products, including dresses, tops, jeans, and activewear. Its fast-fashion model allows it to quickly respond to the latest fashion trends. The brand gained significant attention through social media marketing, particularly on platforms like Instagram and TikTok. Collaborations with influencers and celebrities have further boosted its visibility. With a focus on inclusivity, Fashion Nova offers a variety of sizes, making it accessible to a diverse customer base.