Eremophila is a genus of flowering plants native to Australia, comprising around 200 species. These plants are commonly known as "emu bushes" and are characterized by their diverse forms, including shrubs and small trees. They typically thrive in arid and semi-arid environments, showcasing adaptations to survive in harsh conditions. The flowers of Eremophila are often tubular and can be found in various colors, attracting pollinators like birds and insects. Many species are valued for their ornamental qualities and are used in gardens and landscaping, contributing to biodiversity and habitat restoration efforts in their native regions.