Eco-innovation refers to the development of new products, processes, or services that contribute to sustainable development by reducing environmental impact. This can include using renewable resources, improving energy efficiency, or minimizing waste. The goal is to create solutions that benefit both the economy and the environment. Examples of eco-innovation include solar panels, biodegradable materials, and electric vehicles. These innovations not only help in conserving natural resources but also promote a greener economy. By integrating eco-friendly practices, businesses can enhance their competitiveness while addressing global challenges like climate change and resource depletion.