A distributor is a business entity that purchases products from manufacturers and sells them to retailers or directly to consumers. They play a crucial role in the supply chain by ensuring that goods are available in the right quantities and at the right time. Distributors often handle logistics, storage, and inventory management, making them essential for efficient product flow. In addition to selling products, distributors may also provide value-added services such as marketing support, technical assistance, and customer service. By acting as intermediaries, they help manufacturers reach a broader market while allowing retailers to focus on sales and customer engagement.