Distribution methods refer to the various ways businesses deliver their products or services to customers. These methods can include direct sales, where a company sells directly to consumers, or indirect sales, which involve intermediaries like retailers or wholesalers. Choosing the right distribution method is crucial for reaching the target audience effectively and ensuring customer satisfaction.
Another common distribution method is online sales, where businesses use e-commerce platforms to reach a wider audience. This method allows for convenience and accessibility, as customers can shop from anywhere at any time. Companies like Amazon and eBay have popularized this approach, making it easier for consumers to find and purchase products.