Direct sales is a method of selling products directly to consumers without a retail store. This approach often involves sales representatives who showcase and sell products through personal connections, home parties, or online platforms. Companies like Avon and Tupperware are well-known for using this model, allowing individuals to earn commissions based on their sales. In direct sales, representatives often build relationships with customers, providing personalized service and product recommendations. This model empowers individuals to start their own businesses with low startup costs, making it an attractive option for many. It also fosters a sense of community among sellers and buyers alike.