Data and Analytics refers to the process of collecting, organizing, and analyzing information to gain insights and make informed decisions. Data can come from various sources, such as surveys, transactions, or sensors, and can be structured (like spreadsheets) or unstructured (like social media posts). Analytics involves using statistical methods and tools to interpret this data. By applying techniques like data visualization or predictive modeling, organizations can identify trends, patterns, and relationships within the data, ultimately helping them improve performance and achieve their goals.