DMADV is a data-driven quality strategy used to design new processes or products. It stands for Define, Measure, Analyze, Design, and Verify. This methodology is part of the Six Sigma framework and focuses on creating high-quality outcomes by ensuring that all aspects of a project are carefully planned and executed. In the DMADV process, the first step is to define the project goals and customer requirements. Next, data is measured to understand current performance. The analysis phase identifies potential solutions, followed by designing the new process or product. Finally, verification ensures that the design meets the initial goals and performs as intended.