Customer Success Managers (CSMs) are professionals who focus on building strong relationships with clients to ensure they achieve their desired outcomes using a company's products or services. They act as a bridge between the customer and the company, helping clients navigate challenges and maximize the value of their purchases. CSMs typically engage with customers through regular check-ins, training sessions, and support. Their goal is to enhance customer satisfaction, reduce churn, and promote long-term loyalty. By understanding customer needs and providing tailored solutions, CSMs play a crucial role in driving business growth and success for both the client and the company.