Concept2 is a company known for its high-quality fitness equipment, particularly rowing machines and ski ergs. Founded in 1976, it has gained a reputation for innovation and durability, making it a popular choice among athletes and fitness enthusiasts. Their products are designed to provide effective cardiovascular workouts and are often used in competitive training. In addition to equipment, Concept2 offers an online community and resources for users to track their performance and connect with others. The company also hosts events and challenges, promoting a healthy lifestyle and encouraging users to set and achieve fitness goals.