Carlo Rossi is a popular brand of wine known for its affordable and approachable selections. Founded in the 1970s, the brand offers a variety of wines, including red, white, and rosé options, making it accessible for casual drinkers and wine enthusiasts alike. The wines are produced in California, where the climate and soil conditions are ideal for grape growing. Carlo Rossi is particularly recognized for its large-format bottles, which are perfect for gatherings and celebrations, allowing people to enjoy quality wine without breaking the bank.