Business continuity refers to the processes and plans that organizations put in place to ensure they can continue operating during and after a disruptive event. This can include natural disasters, cyberattacks, or other emergencies that might interrupt normal business operations. The goal is to minimize downtime and maintain essential functions. To achieve effective business continuity, companies often develop a Business Continuity Plan (BCP) that outlines specific strategies for risk management, resource allocation, and communication. Regular training and testing of these plans help ensure that employees are prepared and that the organization can respond swiftly to unexpected challenges.