Bubble Wrap is a packaging material made of plastic that features air-filled bubbles. It is primarily used to protect fragile items during shipping and storage. The bubbles act as cushioning, absorbing shocks and preventing damage to the contents inside. Invented in 1960 by Alfred Fielding and Marc Chavannes, Bubble Wrap was initially intended as a textured wallpaper. However, its protective qualities were soon recognized, leading to its widespread use in the shipping industry. Today, it is a popular choice for both businesses and individuals looking to safeguard their belongings.