Bhutanese culture is deeply rooted in its Buddhist heritage, which influences daily life, festivals, and art. The country is known for its vibrant traditions, including colorful festivals like Tshechu, where locals gather to celebrate with dances, music, and rituals. Traditional clothing, such as the gho for men and kira for women, reflects the nation's identity and is worn during special occasions.
The Bhutanese value the concept of Gross National Happiness, prioritizing well-being over material wealth. This philosophy shapes their approach to development, emphasizing environmental conservation and cultural preservation. Traditional crafts, such as weaving and wood carving, are highly regarded, showcasing the skills passed down through generations.