"Beta males" refer to men who are often seen as less dominant or assertive compared to "alpha males." They may prioritize cooperation, emotional intelligence, and nurturing qualities over traditional masculine traits like aggression and competitiveness. This term is often used in discussions about social hierarchies and relationships. In popular culture, beta males are sometimes portrayed as the "nice guy" archetype, who may struggle to attract romantic partners due to their perceived lack of confidence or assertiveness. The concept is frequently discussed in relation to dating, masculinity, and gender roles, highlighting the diversity of male identities in society.