Barry Sternlicht is an American businessman and investor, best known as the founder and CEO of Starwood Capital Group, a private investment firm focused on global real estate. He played a significant role in the hospitality industry, notably through his leadership at Starwood Hotels & Resorts, which he helped transform into a major player before its acquisition by Marriott International. Sternlicht is recognized for his innovative approach to real estate investment and development. He has been involved in various high-profile projects and is known for his insights into market trends. His contributions have earned him a reputation as a leading figure in the finance and real estate sectors.