Ballot design principles focus on creating clear and effective ballots to enhance voter understanding and participation. Key elements include simplicity, clarity, and accessibility, ensuring that all voters can easily navigate the ballot and comprehend their choices. Using straightforward language and intuitive layouts helps reduce confusion and errors during the voting process. Additionally, effective ballot design incorporates visual elements such as adequate spacing, legible fonts, and contrasting colors to guide voters. Incorporating universal design principles ensures that ballots are accessible to individuals with disabilities, promoting inclusivity in the electoral process. Overall, these principles aim to improve the voting experience for everyone.