Bad Boy Entertainment is a record label founded in 1993 by Sean "Diddy" Combs. It became known for its influential role in the hip-hop and R&B music scenes during the 1990s and early 2000s. The label has launched the careers of several successful artists, including The Notorious B.I.G., Faith Evans, and Mase. Over the years, Bad Boy Entertainment has expanded its reach beyond music, venturing into television and fashion. The label is recognized for its distinctive sound and style, often blending rap with melodic elements. Its impact on popular culture continues to be felt today.