Audience engagement refers to the ways in which content creators connect with their audience, encouraging interaction and participation. This can include activities like responding to comments, asking questions, or creating polls. Engaging the audience helps build a community and fosters a sense of belonging among followers. Effective audience engagement can enhance the overall experience for both creators and their audience. It often leads to increased loyalty and trust, as audiences feel valued and heard. Techniques such as using social media platforms like Instagram or Twitter can facilitate this interaction, making it easier for creators to connect with their audience.