Amstel is a popular brand of beer that originated in the Netherlands. It was first brewed in 1870 by a group of brewers in Amsterdam, near the Amstel River, which inspired its name. Amstel is known for its pale lager, characterized by a crisp and refreshing taste, making it a favorite among beer enthusiasts. The brand is now owned by the multinational beverage company Heineken, which acquired it in 1968. Amstel beer is widely available in many countries and is often enjoyed in social settings, such as bars and restaurants, contributing to its reputation as a classic European lager.