Alpro is a brand known for producing plant-based food and drink products, primarily focusing on alternatives to dairy. Founded in Belgium in 1980, it offers a variety of products made from ingredients like soy, almonds, oats, and coconuts. These products include milk, yogurt, and desserts, catering to those who are lactose intolerant, vegan, or simply looking to reduce their dairy consumption. The brand emphasizes sustainability and health, aiming to provide nutritious options while minimizing environmental impact. Alpro products are widely available in supermarkets and health food stores across Europe and beyond, appealing to a growing market of health-conscious consumers.