57 varieties
"57 varieties" is a marketing slogan created by the Heinz Company, which is known for its condiments, especially ketchup. The phrase was introduced in 1896 by Henry John Heinz, who wanted to convey the idea of a wide selection of products. Although the company offers many more than 57 varieties today, the slogan has become iconic and is recognized worldwide.
The number 57 was chosen for its catchy appeal and has no specific significance. It represents the brand's commitment to quality and variety. Over the years, the slogan has been used in various advertising campaigns, reinforcing the image of Heinz as a leader in the food industry.