"루르 2010" refers to the European Capital of Culture program held in the Ruhr area of Germany in 2010. This initiative aimed to promote cultural exchange and highlight the region's rich industrial heritage. The event featured numerous exhibitions, performances, and festivals, showcasing local artists and international talent. The Ruhr area is known for its transformation from an industrial hub to a center of culture and creativity. "루르 2010" played a significant role in revitalizing the region, attracting millions of visitors and fostering community engagement through various cultural projects and collaborations.