"굿즈 (Goods)" refers to merchandise or products that are often associated with a specific brand, event, or pop culture phenomenon. These items can include clothing, accessories, toys, and collectibles that fans purchase to show their support or enthusiasm for a particular celebrity, movie, or music group. In recent years, the popularity of 굿즈 has grown significantly, especially among younger audiences. Many companies create limited edition items to attract collectors and fans, making these goods not only functional but also valuable as souvenirs or memorabilia.