"自己PR" (jiko PR) is a Japanese term that stands for "self-promotion" or "self-introduction." It is commonly used in job interviews and networking situations to highlight one's skills, experiences, and personal qualities. The goal is to present oneself in a positive light, making a strong impression on potential employers or connections. In a typical 自己PR, individuals focus on their strengths, achievements, and what makes them unique. This can include educational background, work experience, and personal interests. By effectively communicating these points, candidates can demonstrate their value and suitability for a position or opportunity.