ادب refers to the concept of literature and manners in Arabic culture. It encompasses various forms of artistic expression, including poetry, prose, and storytelling. The term also signifies the importance of etiquette and moral conduct in social interactions, reflecting the values and traditions of a society. In the context of Arabic literature, ادب has a rich history, with notable figures such as Jalal ad-Din Rumi and Naguib Mahfouz contributing significantly to its development. The appreciation of ادب is essential for understanding cultural identity and fostering communication within communities.