theming
Theming refers to the process of creating a consistent and cohesive design or concept across various elements, such as websites, events, or products. It involves selecting a central idea or motif that guides the visual and functional aspects, ensuring that everything aligns with this chosen theme. This can enhance user experience and engagement by providing a recognizable and relatable context.
In digital design, theming often includes the use of colors, fonts, and images that reflect the central idea. For example, a Halloween website might use dark colors, spooky fonts, and themed graphics to create an immersive experience. This approach helps users connect with the content more effectively.