Television ads are short promotional videos that air during commercial breaks on TV. They are designed to inform viewers about products, services, or events, encouraging them to make a purchase or take action. Advertisers use various techniques, such as catchy jingles and engaging visuals, to capture the audience's attention. These ads can vary in length, typically ranging from 15 to 60 seconds. They often target specific demographics, using research to tailor messages that resonate with different groups. Popular types of television ads include infomercials, product placements, and public service announcements.