The "shadow self" is a concept in psychology, particularly associated with the work of Carl Jung. It refers to the unconscious part of our personality that contains repressed weaknesses, desires, and instincts. This aspect of ourselves often includes traits we consider negative or socially unacceptable, which we may deny or hide from others. Recognizing and integrating the shadow self can lead to personal growth and self-awareness. By acknowledging these hidden parts, individuals can better understand their behaviors and motivations, ultimately fostering a more authentic and balanced self. This process is often seen as essential for achieving psychological wholeness.