"Sales over time" refers to the tracking of product or service sales across different periods, such as days, months, or years. This analysis helps businesses understand trends, seasonality, and customer preferences. By examining sales data, companies can identify peak sales periods and adjust their strategies accordingly. Monitoring sales over time allows businesses to forecast future performance and make informed decisions. For instance, if a company notices increased sales during the holiday season, it can prepare by increasing inventory or launching targeted marketing campaigns. This proactive approach can enhance profitability and customer satisfaction.