Renklendirme is a process used to add color to various materials, such as textiles, paper, and plastics. This technique can involve different methods, including dyeing, printing, or using pigments. The goal is to enhance the visual appeal of the material and can also serve functional purposes, like improving visibility or providing protection against UV rays. In the textile industry, renklendirme plays a crucial role in fashion and design. Different colors and patterns can influence consumer preferences and trends. Additionally, the choice of colors can evoke emotions and convey messages, making renklendirme an essential aspect of branding and marketing.