Location data refers to information that identifies the physical position of an object or person. This data can be collected through various technologies, such as GPS (Global Positioning System), mobile devices, and Wi-Fi networks. It is often used in applications like mapping services, navigation systems, and location-based marketing. Businesses and organizations utilize location data to analyze patterns and trends related to customer behavior. For example, retailers may track the movement of shoppers within their stores to optimize layouts. Additionally, location data can enhance services like ride-sharing apps, helping users find nearby drivers quickly and efficiently.