Kenjougo is a form of the Japanese language that expresses humility. It is used when speaking about oneself or one's in-group to show respect towards the listener or the subject being discussed. This form of speech is essential in maintaining social harmony and demonstrating politeness in Japanese culture. In kenjougo, specific verbs and expressions are altered to convey a sense of modesty. For example, the verb "to do" changes from "suru" to "itasu." Understanding and using kenjougo correctly is important for effective communication in formal situations, such as business meetings or when interacting with elders.