Internet privacy refers to the protection of personal information that individuals share online. This includes data such as browsing history, social media activity, and online purchases. Maintaining internet privacy is important because it helps prevent unauthorized access to sensitive information and protects users from identity theft and other cybercrimes. To enhance internet privacy, users can take various measures, such as using strong passwords, enabling two-factor authentication, and being cautious about the information they share on social media platforms. Additionally, using tools like VPNs (Virtual Private Networks) can help mask a user's online activity, further safeguarding their privacy.