A "geração" refers to a group of individuals born and living around the same time, typically sharing similar experiences and cultural influences. This concept is often used to analyze social trends, behaviors, and values that characterize a specific age group, such as the Baby Boomers, Generation X, Millennials, and Generation Z. Each geração can be shaped by significant historical events, technological advancements, and societal changes. For example, the Millennials grew up during the rise of the internet, while Generation Z is known for being digital natives, having been exposed to technology from a very young age.