Fitness influencers are individuals who share their fitness journeys, workout routines, and healthy lifestyle tips on social media platforms. They often have a large following and use their influence to inspire others to lead healthier lives. Many fitness influencers create content that includes exercise demonstrations, nutrition advice, and motivational messages. These influencers can come from various backgrounds, including personal trainers, athletes, or fitness enthusiasts. They often collaborate with brands to promote fitness-related products, such as workout gear or supplements. Their impact can encourage followers to adopt healthier habits and engage in regular physical activity.