Eco-friendly packaging refers to materials and methods used to package products in a way that minimizes harm to the environment. This type of packaging is often made from renewable resources, such as recycled paper, biodegradable plastics, or plant-based materials. The goal is to reduce waste and pollution, making it a sustainable choice for businesses and consumers alike. Many companies are adopting eco-friendly packaging to meet growing consumer demand for sustainable practices. By using compostable materials or reducing excess packaging, businesses can lower their carbon footprint and contribute to a healthier planet. This shift not only benefits the environment but can also enhance a brand's reputation.