Digital transformation refers to the process of integrating digital technology into all areas of a business, fundamentally changing how it operates and delivers value to customers. This transformation often involves adopting new tools and platforms, such as cloud computing, artificial intelligence, and data analytics, to improve efficiency and enhance customer experiences.
As organizations undergo digital transformation, they may also need to rethink their business models and strategies. This can lead to increased agility, better decision-making, and the ability to respond quickly to market changes. Ultimately, digital transformation aims to create a more innovative and competitive organization in the digital age.