The digital economy refers to an economy that is primarily based on digital technologies, including the internet, mobile devices, and data analytics. It encompasses various sectors such as e-commerce, online services, and digital marketing, where businesses and consumers interact through digital platforms. This shift has transformed traditional economic activities, making them more efficient and accessible. In the digital economy, companies like Amazon and Google leverage technology to reach global markets and streamline operations. Additionally, the rise of cryptocurrencies and blockchain technology has introduced new financial systems and opportunities for innovation. Overall, the digital economy plays a crucial role in shaping modern commerce and communication.