E-Commerce, or electronic commerce, refers to the buying and selling of goods and services over the internet. It encompasses a wide range of online business activities, from retail shopping to auctions and payment gateways. This digital marketplace allows consumers to shop from the comfort of their homes, providing convenience and a broader selection of products.
The rise of E-Commerce has transformed traditional retail, enabling businesses to reach a global audience. With the advent of technologies like mobile apps and secure payment systems, online shopping has become more accessible and secure, driving significant growth in the industry.