The deontological perspective is an ethical framework that emphasizes the importance of following rules and duties when making moral decisions. It suggests that certain actions are inherently right or wrong, regardless of their consequences. This approach is often associated with the philosopher Immanuel Kant, who argued that moral actions must be guided by universal principles that apply to everyone. In deontology, the morality of an action is judged based on whether it adheres to established rules or duties. For example, telling the truth is considered a moral obligation, even if lying might lead to better outcomes. This perspective prioritizes integrity and adherence to moral laws over the results of actions.