Cultural phenomena refer to the behaviors, trends, and practices that emerge within a society and reflect its values, beliefs, and norms. These can include popular music styles, fashion trends, or social movements that gain widespread attention and influence. For example, the rise of social media has transformed how people communicate and share information, creating new cultural norms around connectivity and self-expression. These phenomena often arise from collective experiences or significant events, such as political movements or technological advancements. They can shape public opinion and influence individual identities, as seen in the global impact of pop culture icons like Beyoncé or K-pop groups. Understanding cultural phenomena helps us grasp the dynamics of societal change and human interaction.