Consumer advocacy groups are organizations that work to protect the rights and interests of consumers. They aim to ensure that products and services are safe, fairly priced, and marketed honestly. These groups often conduct research, provide information, and lobby for laws that benefit consumers, helping to hold companies accountable for their practices. These organizations may also assist individuals in resolving disputes with businesses, offering guidance on issues like faulty products or misleading advertising. By raising awareness about consumer rights and promoting ethical business practices, consumer advocacy groups play a crucial role in fostering a fair marketplace for everyone.